I’m part of the group behind TransHelsinki, a theme week held in November every year. The point of the week is to highlight issues important to the trans community and the event culminates every year to the Trans Day of Remembrance (TDOR). TransHelsinki is organised as a collaboration between several human rights organisations & groups, such as Seta, Amnesty, Trans ry, Trasek, Transfemiinit, Tratu, Nonbinary voices collective, ISIO ry, Sukupuolen moninaisuuden osaamiskeskus, Dreamwear Club, Sateenkaariperheet and other volunteers.
In 2021 I re-freshed the visual identity of the event and took hold of the event’s presence on Instagram. As an impromptu visual designer for the event, I also created several visual assets for IG & Facebook to be used by our partners and our own actives.
I wanted TransHelsinki to have a visual identity that is playful, fresh and professionally created despite the small resources.